How Does Chatbots Help the Logistic Industry Acquire New Customers?
“Keep your Sales Pipeline full by Prospecting continuously. Always have more people to see than you have time to see them.” Quote by Brian Tracy, Author & motivational speaker with over 80 books.
A Chatbot is not only a bot that acts as the first line of defence on your communication channels. They are THE perfect ambassadors in promoting your company’s new products and offering. A natural “Lead Generator”.
In fact, engaging Chatbot services does not have to be limited to the preliminaries of answering customers FAQ, so much more can be done with a platform such as this.
Studies have proven, the journey is half won when potential customers seek help at your doorstep. As compared to scouting for entirely new customers through means of market place activities. Which may take time to be proven in terms of effectiveness of the marketing strategy.
Here are some ways on how Chatbots are able to help convert inquiries into sales!
1. Build Your Customers Trust
Customers expect 24-hour service for an instant response. Researchers have stated by 2025, AI is at the forefront of 95% customer interactions whereby live telephone and online conversations will be seamlessly connected. Therefore CHATBOT & LIVE CHAT FOR CUSTOMER SUPPORT is the first step.
As business owners, customer service managers, more so for IT managers in the Logistics industry, the involvement of this technology is especially critical to your business. The Chatbot is able to provide accurate information and is able to respond within the 24 hours clock, seven (7) days a week giving assurance to your customers.
Of course the backend Tracking process is enabled by Accordia Desk. Another great Ticketing tool for the management.
After all, building customers’ trust by ensuring accurate information is provided for in-regards to their parcel, journeying on the “Last Mile Delivery ” is extremely important in ensuring their loyalty to use your services on their next delivery.
2. You Have A Captured Audience
With the trust built by that single successful delivery, it then leads to the next step of sharing information or educating your customers. With personalization your patients will be able to experience the full service down to the very last detail of their history of checking in, or even what questions they inquired the last time.
Subconsciously your customers are experiencing brand recall exercises. Each and every time as they reach out to the Chatbot and receive a response, a Marketing opportunity arises.
In-directly or directly through a Chatbot, you have a captured THE audience at your fingertips! These chats are able to help to upsell, cross-sell, and it can increase reach by disbursing information about your hospital and the current services covering the 4P’s (product, price, place, promotion). What more can a Marketing or Sales Manager ask for?
3. Link-Up the “Last Mile” with an actual agent via LIVE CHAT – Close The Deal!
With a captured audience, you can then convert these inquiries into potential sales leads that ultimately grow your revenue. The next step is how can you Close The Deal?
When the fish has bitten the bait, that is the right time to link the customer to a Live agent through Live chat. A follow-up to a marketing campaign planned before. This can be done by offering instant response to the queries or promotions on a more personalized note.
Simply put, the best solution marries the best of both worlds. Where your team can utilize Accordia’s conversational bot, linking seamlessly to live chat. Whereby your agents can then upsell at a higher price point or cross-selling with your other services or products.
Opportunity in penetrating new accounts right at your fingertips. Chat is the gateway for new customer acquisition and business expansion opportunities with larger accounts and with existing clients.
Should you like to find out more on the versatility of Chatbots, Live Chat and WhatsApp Bot, click on this LINK and our experts will be more than glad to walk you through.
